Skip to main content
Wear-now styles—ready for the snow.Shop Winter Boots
Pack for Paradise Spring Break styles for every adventure. Shop Now

Natori
Bliss Perfection Contour Underwire 721154
Women's

$68.00MSRP: $72(6% OFF)
Lowest Price in 30 days

Color:Black

US Size:
Vip Shipping
FREEupgraded shipping & returns withAmazon Prime

  • Expanding on the best-selling Bliss Perfection Collection, this underwire bra blends a luxurious look with everyday ease. Made with soft jersey cotton fabric and a sweetheart neckline, it's the smooth bra you'll reach for again and again.
  • Sweetheart neckline compliments full-fit cups for a natural rounded shape.
  • Plush lace trim with soft jersey fabric for all-day comfort.
  • Soft fabric adjusts to fit a full range of sizes flawlessly.
  • Stretch pads with brushed lining for a barely-there feel.
  • Clean-finished neckline lays flat and stays invisible under clothes.
  • Flat elastic at top back and underarm for comfort, support and containment.
  • Seamless bra design hugs the body and stays put.
  • Fully adjustable matte straps for a personalized fit.
  • Style Number: 721154
  • Materials:Fabric: 62% nylon, 38% elastane;Lace: 85% nylon, 15% elastane;Cup Lining: 100% polyester.
  • Hand wash, line dry.
  • Imported.
  • Product measurements were taken using size 34B. Please note that measurements may vary by size.
  • If you're not fully satisfied with your purchase, you are welcome to return any unworn, unwashed items in the original packaging with tags and if applicable, the protective adhesive strip intact. Note: Briefs, swimsuits and bikini bottoms should be tried on over underwear, without removing the protective adhesive strip. Returns that fail to adhere to these guidelines may be rejected.
  • Measurements:
    • Length: 12 in
    • Chest Measurement: 15 in
  • SKU 8957911
Loading...
Loading...
Was this page helpful?
Loading...

Reviews

4.0
Rated 4 stars out of 5(217)
Write A Review

Customers Say

Customers find this bra comfortable, well-made, and incredibly soft, with good coverage that's flattering under t-shirts. They appreciate its support and fit, with one customer noting it works well for narrow-shouldered petite girls. The shoulder straps receive mixed feedback - while some customers say they stay in place, others report they slip frequently off their shoulders.

AI-generated from the text of customer reviews.

Select To Learn More

Sort by:
OverallRated 5 stars out of 5
ComfortRated 5 stars out of 5
StyleRated 5 stars out of 5
Verified Purchase
Review for Zappos VIP Points (What's this?)
All the reviews are for larger sizes and I wanted to provide my input as someone with a tiny bust. I’m typically a 32AA (5’6”, 125 lbs and small on top) and always have an issue with gapping but this bra in a 32A fits perfectly! Really comfortable and the nude color is the perfect shade for under white shirts.
Anonymous, Zappos Customer,
20 Found this review helpful.
OverallRated 5 stars out of 5
ComfortRated 5 stars out of 5
StyleRated 5 stars out of 5
Verified Purchase
Review for Zappos VIP Points (What's this?)
Do you believe in miracles? I do now that I found these bras ( I purchased all 4 colors). As others have commented how hard it is to find a comfortable, stylish, pretty bra that we can wear all day without thinking about getting home so we can take it off, this is the one. It's soft, light weight and not binding! I have purchased so many bras over the years and was never in love with them. Until now! Natori is my favorite brand, for bras and undies. This bra has good support for me as a 38D. I love it so much I am deciding whether to get 2 more to make sure I am never without them. Thanks Zappos for your incredible customer service, free shipping and returns, etc.
Diane, Zappos Customer,
8 Found this review helpful.
OverallRated 5 stars out of 5
ComfortRated 5 stars out of 5
StyleRated 5 stars out of 5
Verified Purchase
Review for Zappos VIP Points (What's this?)
I tried several brands and this was hands down my favorite. It is just so comfy and light. It holds my girls up quite well. I sent the others back and got 2 more of this style. Love it. And one more thing, I hate bra shopping. Thanks to Zappos I love shopping at home!!
Anonymous, Zappos Customer,
6 Found this review helpful.
OverallRated 4 stars out of 5
ComfortRated 5 stars out of 5
StyleRated 3 stars out of 5
Verified Purchase
Review for Zappos VIP Points (What's this?)
This bra is VERY comfortable and fits well. The style is not my favorite, though. It separates my breasts and shrinks my cleavage, two things I thought were impossible being a 30G. I usually buy bras that make my “girls” look good, and this bra does not do that. I will keep it because it’s so comfy, but I won’t be wearing it for date night!
Meagan, Zappos Customer,
6 Found this review helpful.
OverallRated 5 stars out of 5
ComfortRated 5 stars out of 5
StyleRated 5 stars out of 5
Verified Purchase
Review for Zappos VIP Points (What's this?)
If you are busty, you definitely need this bra! I was wearing the Natori Chic Comfort before but I just wasn't filling it out like I used to, lots of extra material at the top. The Bliss bra fits perfect, is super comfortable and soft and give you a great shape! I immediately bought another one!
Anonymous, Zappos Customer,
5 Found this review helpful.
Read Additional 212 Customer Reviews
Loading...