Maidenform

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Enhance your shape and create a style that defines your look from the inside out with Maidenform® intimate apparel. Stunning bras, panties, and shapewear complement your personal fashion sense and create the perfect foundation for your work, weekend, or special occasion ensembles. You can never go wrong with clothing that creates the perfect canvas for your feminine look. It’s what’s underneath that counts!

Maidenform: Selected For You

Maidenform

Women's Shapewear Hi Waist Thigh Slimmer

$49.00MSRP: $53.00

Maidenform

Girl Big Girls' Slim Panties Brief

$15.99

Maidenform

Women's Satin no Show Petals-5 Pairs

$9.00

Maidenform

Women's Elastic Bra Strap Holder

$7.00

Maidenform

Women's Sexy Plunge Convertible Bra-Fully Adjustable

$30.00

Maidenform

Women's Love The Lift DreamWire Push Up Underwire Bra DM0066

$44.00MSRP: $48.00

Maidenform

Girls' Bikini Cotton Panties, 9 Pack

$15.99

Maidenform

Women's Smooth Finish Strapless Underwire Bra Se6900

$16.99MSRP: $20.99

Maidenform

Women's Cover Your Bases SmoothTec Shapewear Camisole DM0038

$36.00MSRP: $40.00

Maidenform

Women's One Fab Fit Modern Demi Lightly Padded Convertible Underwire T-Shirt Bra Dm7543

$42.00MSRP: $48.00

Maidenform

Women's Low Back Bra Converter

$8.00

Maidenform

Girl's Ruched Longline Bra Bralette, 2 Pack

$20.00

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Latest Maidenform Reviews

Women's Comfort Devotion Lace Thong

  • Overall5Rated 5 stars out of 5
  • Comfort
  • Style

These are really pretty and sexy thongs that feel good on. The picture when looking through the catalogue really doesn't do the style justice, so need to look at the different colors and front and back views. Absolutely love the many color and style options - some all lace and some with smooth stretch satin.

from undisclosed on January 29, 2023

Reviewed at Hanes One Hanes Place

(What's this?)

Womens Dream Lace Thong Panty

  • Overall5Rated 5 stars out of 5
  • Comfort
  • Style

These are really pretty and sexy thongs that feel good on. The picture when looking through the catalogue really doesn't do the style justice, so need to look at the different colors and front and back views. Absolutely love the many color and style options - some all lace and some with smooth stretch satin.

from undisclosed on January 29, 2023

Reviewed at Hanes One Hanes Place

(What's this?)

Women's Comfort Devotion Lace Thong

  • Overall5Rated 5 stars out of 5
  • Comfort
  • Style

These are really pretty and sexy thongs that feel good on. The picture when looking through the catalogue really doesn't do the style justice, so need to look at the different colors and front and back views. Absolutely love the many color and style options - some all lace and some with smooth stretch satin.

from undisclosed on January 29, 2023

Reviewed at Hanes One Hanes Place

(What's this?)

Women's Pure Comfort No Ride Up Wireless Bralette DM7676

  • Overall1Rated 1 star out of 5
  • Comfort
  • Style

1. very comfortable 2. The glued fabric comes unglued. I tried unsuccessfully to reglue. 3. The pads move around and fold up during washing and are a struggle to orientate. 4. Twice I have been surprised to find that the bra had ridden up above my breasts.

from NC on January 22, 2023

Reviewed at Hanes Maidenform

(What's this?)

Women's Pure Comfort No Ride Up Wireless Bralette DM7676

  • Overall1Rated 1 star out of 5
  • Comfort
  • Style

1. very comfortable 2. The glued fabric comes unglued. I tried unsuccessfully to reglue. 3. The pads move around and fold up during washing and are a struggle to orientate. 4. Twice I have been surprised to find that the bra had ridden up above my breasts.

from NC on January 22, 2023

Reviewed at Hanes Maidenform

(What's this?)

Women's One Fab Fit Modern Demi Lightly Padded Convertible Underwire T-Shirt Bra Dm7543

  • Overall5Rated 5 stars out of 5
  • Comfort
  • Style

I have worn Maidenform's One Fab Fit Everyday Demi Underwire bras for years, but over time my body has changed, so I needed something a bit different. I am pleased that the Modern Demi Underwire bra has a bit more coverage than the regular Everyday Demi, and I really like that the side straps are just smooth elasticized fabric instead of stretchy fabric with elastic on the top and bottom edges. The smooth fabric straps create fewer bulges! :-) It's also great that Maidenform offers a wide range of sizes online since my new size - 36A - isn't generally available in stores.

from St. Louis, MO on January 22, 2023

Reviewed at Hanes Maidenform

(What's this?)

Women's One Fab Fit Modern Demi Lightly Padded Convertible Underwire T-Shirt Bra Dm7543

  • Overall5Rated 5 stars out of 5
  • Comfort
  • Style

I have worn Maidenform's One Fab Fit Everyday Demi Underwire bras for years, but over time my body has changed, so I needed something a bit different. I am pleased that the Modern Demi Underwire bra has a bit more coverage than the regular Everyday Demi, and I really like that the side straps are just smooth elasticized fabric instead of stretchy fabric with elastic on the top and bottom edges. The smooth fabric straps create fewer bulges! :-) It's also great that Maidenform offers a wide range of sizes online since my new size - 36A - isn't generally available in stores.

from St. Louis, MO on January 22, 2023

Reviewed at Hanes Maidenform

(What's this?)

Women's One Fabulous Fit 2.0 Wireless Bra

  • Overall5Rated 5 stars out of 5
  • Comfort
  • Style

I have worn Maidenform's One Fab Fit Everyday Demi Underwire bras for years, but over time my body has changed, so I needed something a bit different. I am pleased that the Modern Demi Underwire bra has a bit more coverage than the regular Everyday Demi, and I really like that the side straps are just smooth elasticized fabric instead of stretchy fabric with elastic on the top and bottom edges. The smooth fabric straps create fewer bulges! :-) It's also great that Maidenform offers a wide range of sizes online since my new size - 36A - isn't generally available in stores.

from St. Louis, MO on January 22, 2023

Reviewed at Hanes Maidenform

(What's this?)

Women's One Fab Fit Modern Demi Lightly Padded Convertible Underwire T-Shirt Bra 'DM7543

  • Overall5Rated 5 stars out of 5
  • Comfort
  • Style

I have worn Maidenform's One Fab Fit Everyday Demi Underwire bras for years, but over time my body has changed, so I needed something a bit different. I am pleased that the Modern Demi Underwire bra has a bit more coverage than the regular Everyday Demi, and I really like that the side straps are just smooth elasticized fabric instead of stretchy fabric with elastic on the top and bottom edges. The smooth fabric straps create fewer bulges! :-) It's also great that Maidenform offers a wide range of sizes online since my new size - 36A - isn't generally available in stores.

from St. Louis, MO on January 22, 2023

Reviewed at Hanes Maidenform

(What's this?)

Women's Love The Lift DreamWire Push Up Underwire Bra DM0066

  • Overall5Rated 5 stars out of 5
  • Comfort
  • Style

I originally bought this bra in white. As soon as I put it on, I loved what it did for me. So I bought another one in Evening Blush. Maybe I'll buy a third, especially if the available colors/print choices are expanded.

from Rochester, NY on January 15, 2023

Reviewed at Hanes One Hanes Place

(What's this?)

Women's Love The Lift DreamWire Push Up Underwire Bra DM0066

  • Overall5Rated 5 stars out of 5
  • Comfort
  • Style

I originally bought this bra in white. As soon as I put it on, I loved what it did for me. So I bought another one in Evening Blush. Maybe I'll buy a third, especially if the available colors/print choices are expanded.

from Rochester, NY on January 15, 2023

Reviewed at Hanes One Hanes Place

(What's this?)

Women's Love The Lift Wireless Plunge Push-up Bra

  • Overall3Rated 3 stars out of 5
  • Comfort
  • Style

Its a great bra except I wear it on the last set of loops and the piece of fabric is too small on the other end to stay under the metal loops. It keeps flipping over and the metal loops scratch and irritate my back all day.

from Montana on January 14, 2023

Reviewed at Hanes Maidenform

(What's this?)

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