Life is Good

Life is Good Logo
For five years, Bert and John Jacobs traveled the East Coast, hawking tees at street fairs and selling door-to-door in college dorms. They lived on peanut butter & jelly, slept in their van, and showered when they could. By August of 1994, with a combined sum of $78 in the bank, the brothers were close to giving up. It was then that they embarked on the ultimate road trip, and created Jake, a superhero whose positive disposition would show them the way.

Today, Life is good® spreads the power of optimism and helps kids in need by donating 10% of its net profits to The Life is good Kids Foundation. The company with a positive purpose has raised over $9 million for kids in need to date, principally through the annual Life is good Festival, Life is good products, and various fundraising efforts.

Life is Good: Selected For You

Life is Good

Minimal Flag Crusher™ Tee

$26.99MSRP: $28.00

Life is Good

Watercolor Flag Heart Crusher™ Vee Tee

$27.95

Life is Good

Land of the Free Crusher™ Tee

$27.95

Life is Good

Classic Sleep Boxer

$27.95

Life is Good

Star Struck Breezy Tank Top

$22.99MSRP: $24.00

Life is Good

Clean Beach Heart Breezy Tank Top

$23.95

Life is Good

Vintage Crusher™ LIG Mountains Tee

$25.99MSRP: $28.00

Life is Good

Watercolor Daisy Crusher™ Vee

$27.95

Life is Good

Cropped Sleep Pants

$31.99MSRP: $46.00

Life is Good

Star Spangled Banner Cool Tee™

$27.95

Life is Good

Keep It Simple Cool Vee

$25.99MSRP: $28.00

Life is Good

Primal Lotus Breezy Tank Top

$22.99MSRP: $24.00

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Latest Life is Good Reviews

Grateful Dad Crusher™ Tee

  • Overall5Rated 5 stars out of 5
  • Comfort 5Rated 5 stars out of 5
  • Style 5Rated 5 stars out of 5

This was a gift for Father's Day! It is a super soft, great quality tee from a trusted brand. The cut is comfy, but not boxy. The shirt is thinner than some of the cheap cotton logo tees. This one has a great feel all around!! Thumbs up!

on June 22, 2019

Review for Zappos Rewards Points

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LIG Sunrise Favorite Slouchy Tee

  • Overall1Rated 1 stars out of 5
  • Comfort 3Rated 3 stars out of 5
  • Style 3Rated 3 stars out of 5

I liked the way this fit but this was so thin and really cheap looking. I was disappointed and sent it back.

from Wichita, KS on June 22, 2019

Review for Zappos Rewards Points

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Smooth Tee™ Dress

  • Overall5Rated 5 stars out of 5
  • Comfort 5Rated 5 stars out of 5
  • Style 5Rated 5 stars out of 5

Comfy! So perfect with Birkenstocks. Easy, breathable cotton, and roomy silhouette. I’m 5’8” 130lbs and got a small. Definitely size down for more fitted

from Fresno CA on June 22, 2019

Review for Zappos Rewards Points

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Clean Beach Heart Breezy Tank Top

  • Overall3Rated 3 stars out of 5
  • Comfort 4Rated 4 stars out of 5
  • Style 3Rated 3 stars out of 5

I was a bit disappointed that the bottom flares out a bit, not the most flattering for my short form! Also after only 1 wash the material is already getting fuzzy. Not the best quality fr Zappos.

on June 21, 2019

Review for Zappos Rewards Points

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Primal Bee Cool Vee

  • Overall3Rated 3 stars out of 5
  • Comfort 3Rated 3 stars out of 5
  • Style 3Rated 3 stars out of 5

Returning Because it’s see thru.

from Louisiana on June 19, 2019

Review for Zappos Rewards Points

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Ocean Angles Crusher™ Tee

  • Overall5Rated 5 stars out of 5
  • Comfort 5Rated 5 stars out of 5
  • Style 5Rated 5 stars out of 5

Great quality

on June 15, 2019

Review for Zappos Rewards Points

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Classic Sleep Pants

  • Overall4Rated 4 stars out of 5
  • Comfort 3Rated 3 stars out of 5
  • Style 5Rated 5 stars out of 5

Strengths: fabric has a nice feel, size is reasonably true to the chart. Weaknesses: cut suffers from the current assumption that men are skinny below the waist and small "down there." Guys, y'all supposed to have some meat on your hips and legs. This skinny-leg shuck is just a way for the clothing manufacturers to save money and body-shame those of us who put in the work to get some lower-body muscle. And the lack of room for my junk is just not cool.

on June 14, 2019

LIG Shooting Star Breezy Tank Top

  • Overall3Rated 3 stars out of 5
  • Comfort 5Rated 5 stars out of 5
  • Style 2Rated 2 stars out of 5

I love the image on this tank as well as the extremely soft fabric and the comfort of its loose "breezy" fit. However, what makes it so breezy is that the cut of the tank goes crazy wide toward the bottom. I laid the shirt flat and measured the width of the very bottom, and it was 27"... this is just the width of the front, so total circumference around the bottom is around 54"... on the XS! For reference, a similar style tank I own that fits well measures 19" across the front. I have been holding on to this tank, torn on whether I should just wear it anyway but I finally decided it looks too ridiculous on me... nothing like it looks on the model who I am sure is thinner than me!

on June 12, 2019

Review for Zappos Rewards Points

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Vintage Crusher™ LIG Mountains Tee

  • Overall5Rated 5 stars out of 5
  • Comfort 5Rated 5 stars out of 5
  • Style 5Rated 5 stars out of 5

I didn't notice when I ordered this that it's a "vintage" tee, which means it feels like your favorite old tee that's been washed a million times and feels soft and comfy. I also like that it's slightly shorter than the crusher tee.

on June 11, 2019

Review for Zappos Rewards Points

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Knit Sleep Shorts

  • Overall5Rated 5 stars out of 5
  • Comfort 5Rated 5 stars out of 5
  • Style 5Rated 5 stars out of 5

Love these! Super soft material but heavy enough to hold their shape. Comfy for sleeping. I ordered a small, and they are a little generous in size. I have a pair of Life is Good pants and so I ordered the same size. I also ordered some sleep shorts from the Gap just recently and chose a medium in those so they would be roomy. So maybe size down.

from Wheaton, IL on June 10, 2019

Review for Zappos Rewards Points

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Clean Beach Heart Breezy Tank Top

  • Overall3Rated 3 stars out of 5
  • Comfort 4Rated 4 stars out of 5
  • Style 3Rated 3 stars out of 5

I loved the print on this tank, but I was disappointed with the way it fit. I hv a small frame and the tank seemed to flare a bit at the bottom which did not feel flattering. But since the tags were cut I thought I should just keep it and hopes it shrinks in the wash!

on June 09, 2019

Review for Zappos Rewards Points

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LIG Compass Crusher™ Tee

  • Overall3Rated 3 stars out of 5
  • Comfort 5Rated 5 stars out of 5
  • Style 4Rated 4 stars out of 5

I'm 5'9 and it ran way too long. It's very comfortable material, but it doesn't look right so I don't wear it out.

on June 03, 2019

Review for Zappos Rewards Points

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Keep It Salty Cool Tee™

  • Overall5Rated 5 stars out of 5
  • Comfort 5Rated 5 stars out of 5
  • Style 5Rated 5 stars out of 5

True to size

on June 02, 2019

Review for Zappos Rewards Points

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Vintage Crusher™ LIG Heart Tee

  • Overall5Rated 5 stars out of 5
  • Comfort 5Rated 5 stars out of 5
  • Style 5Rated 5 stars out of 5

Love these shirts. So comfortable and washes nicely. Need to order a size larger as they are made a little smaller than size I wear. Fast shipment.

on May 31, 2019

Review for Zappos Rewards Points

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3 Daisies Crusher™ Vee

  • Overall5Rated 5 stars out of 5
  • Comfort 5Rated 5 stars out of 5
  • Style 5Rated 5 stars out of 5

Good Quality t-shirt

on May 22, 2019

Review for Zappos Rewards Points

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Smooth Tee™ Dress

  • Overall5Rated 5 stars out of 5
  • Comfort 5Rated 5 stars out of 5
  • Style 5Rated 5 stars out of 5

This is my favorite style from Life Is Good. The cut and fabric are top notch. It stretches to beautifully fit larger sizes, but doesn't stretch where it's not needed, and bounces right back to the original size when laundered. I already have a couple of these in grey, so I was delighted to see it available in black. I just wish they made more of their items available in women's plus sizes.

from Wisconsin on May 16, 2019

Review for Zappos Rewards Points

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Keep It Salty Cool Tee™

  • Overall5Rated 5 stars out of 5
  • Comfort 5Rated 5 stars out of 5
  • Style 5Rated 5 stars out of 5

Nice fit

from Nashville on May 12, 2019

Review for Zappos Rewards Points

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Night Time Cool Tee™

  • Overall5Rated 5 stars out of 5
  • Comfort 5Rated 5 stars out of 5
  • Style 5Rated 5 stars out of 5

Comfy

from Nashville on May 12, 2019

Review for Zappos Rewards Points

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Classic Sleep Pants

  • Overall5Rated 5 stars out of 5
  • Comfort 5Rated 5 stars out of 5
  • Style 5Rated 5 stars out of 5

Ideal pijama pants!

on May 10, 2019

Review for Zappos Rewards Points

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Elephant Cool Tee™

  • Overall5Rated 5 stars out of 5
  • Comfort 5Rated 5 stars out of 5
  • Style 5Rated 5 stars out of 5

Very soft and comfortable to wear.

on May 08, 2019

Review for Zappos Rewards Points

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Elephant Cool Tee™

  • Overall1Rated 1 stars out of 5
  • Comfort 1Rated 1 stars out of 5
  • Style 1Rated 1 stars out of 5

I did not get a chance to wear this Tee. I always wash my new items, inside out on gentle cycle before wearing them using only a free and clear detergent. This Tee came out of the washing machine with light color spots all over it, front and back. My other clothes came out perfect, as usual. I am very disappointed for the brand and the price.

on May 08, 2019

Review for Zappos Rewards Points

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Wildlife Zebra Cool Vee

  • Overall5Rated 5 stars out of 5
  • Comfort 5Rated 5 stars out of 5
  • Style 5Rated 5 stars out of 5

Love the color of this T-shirt. The material is a little thinner than some of the Life is Good t-shirts, so is cooler on hot days, but not too thin. Fit is great - not too clingy or boxy.

on April 30, 2019

Review for Zappos Rewards Points

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Laugh A Lot Crusher Vee

  • Overall5Rated 5 stars out of 5
  • Comfort 5Rated 5 stars out of 5
  • Style 5Rated 5 stars out of 5

This is a great t-shirt! The material is thick and it’s a nice length and fits well.

on April 30, 2019

Review for Zappos Rewards Points

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Watercolor Daisy Crusher™ Vee

  • Overall5Rated 5 stars out of 5
  • Comfort 5Rated 5 stars out of 5
  • Style 5Rated 5 stars out of 5

Love the material. Not too thin or heavy and print is very pretty.

from Milwaukee on April 28, 2019

Knit Sleep Shorts

  • Overall4Rated 4 stars out of 5
  • Comfort 4Rated 4 stars out of 5
  • Style 4Rated 4 stars out of 5

I like these sleep shorts. I would prefer an inch longer but this will work. Seem well made.

on April 28, 2019

Review for Zappos Rewards Points

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