l.e.i.

l.e.i. offers a vast selection of clothes that are aimed at the junior girl, such as shirts, pants, skirts, and swimwear. They are most popular for selling jeans. In addition, l.e.i. has an extensive lineup of shoes and accessories, including jewelry, sunglasses, handbags, and lingerie.

l.e.i. designs clothing that is unique and fashionable for teen girls, proclaiming that they will have style, with a "hint of attitude".