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About Levi's®

The story of the legendary Levi's® jean began on February 26th, 1829 with the birth of Levi Strauss. Creator of the classic 'blue jean', Levi has seared his way into the hearts and souls of people across the globe. Representing the spirit of bold independence, Levi's jeans have always been built for pioneers of the past, present and future, making them a household force to be reckoned with. 

Originally an immigrant of Bavaria, Levi traveled westward in search of greater opportunities and fortune. An eager businessman of his time, he established a wholesale dry goods business simply dubbed 'Levi Strauss & Co.' It was through this outlet that he imported dry goods, including clothingumbrellas and fabric. Business was blossoming with the rise of the gold rush, but it was in 1873 that Levi struck gold. Levi Strauss, along with co-creator Jacob Davis patented the process of adding rivets to pants for increased strength and durability. Their creation of the classic 'blue jean' can now be found in households and catwalks worldwide. 

LS&Co exists today as one of the world's largest brand-name apparel marketers with sales in over 110 countries. The Levi's brand continues its legacy by consistently providing quality jeans and products, and by earning the trust of consumers, investors, employees and society as a whole through their responsible business practices. This principle of responsible commercial success is embedded in the company's 156-year history and continues to anchor the way LS&Co operates today.

Levis Reviews

  • Levi's® Mens by 501® Original Posted: May 23, 2013 Reviewer: from Gypsy. Overall: 4 Stars Comfort: 4 Stars Look: 4 Stars
    501's are classic for a reason. These have an updated rinse, yet are not the prohibitive hipster/narrow cut. Bought for my pretty preppy/hockey-build hubs. Very good fit. He liked darker rinse too. A little 'dressier' if you want. Flattering fit for almost everyone, including women - I've been wearing 501's for 25 years. Well done. 4 stars because Levi's aren't made in the USA.
  • Levi's® Mens by 514™ Straight/Slim Straight Posted: May 21, 2013 Reviewer: from Austin, TX Overall: 5 Stars Comfort: 4 Stars Look: 5 Stars
    Great overall fit! Pros: not too skinny but not too relaxed. Dark denim color. True to size. Cons, Tumbled rigid is "firmer", so be careful. Tumbled rigid also is a variation of raw denim, so you can't wash these too much.
  • Levi's® Mens by 505® Regular/Straight Fit Short Posted: May 20, 2013 Reviewer: Anonymous from Virginia Overall: 1 Stars Comfort: 1 Stars Look: 1 Stars
    The Levi Mens 505 shorts are not the fit they use to be. I have an old pair and the measurement from the top to the crotch is now 11 and 1/2 inches. My old pair has a measurement of 13 inches. They now sit to low on hips.
  • Levi's® Mens by 550™ Relaxed Fit Posted: May 20, 2013 Reviewer: Anonymous Overall: 5 Stars Comfort: 5 Stars Look: 5 Stars
    For some reason the retail outlets don't carry a full line. On Zappos I found sizes and colors that you can't select from at retail stores. Order and get exactly what you want from Zappos!
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