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About FitFlop

FitFlop(TM) believes that if you want to live an inspired life, you´ve got to start with a great foundation.

In 2006, FitFlop Founder Marcia Kilgore set her mind on a mission–to create the most comfortable footwear in the world. Collaborating with two British biomechanics, she created a triple-density Microwobbleboard(TM) midsole and launched the FitFlop(TM) sandal, the WALKSTAR(TM).

The newer SupercomFF(TM) midsole, engineered to diffuse underfoot pressure and deliver world-class ergonomic comfort, allows FitFlop to offer an even wider range of silhouettes.

Over 27 million pairs have been sold since they first started making shoes and are repeatedly told by their many happy customers that they make the most comfortable sandals in the world.

MIDSOLES EXPLAINED Their patent pending Microwobblebaord midsole technology fuses three diagonal sections of multi-density material into a seamless underfoot platform to absorb shock, diffuse pressure, and make your feet feel amazing!

The FitFlop slim line SupercomFF(TM) midsole is a deceptively cush, pressure-diffusing, double-density material and has been ergonomically engineered and shaped to fit under your feet so your shoes really 'move' you.

Latest Reviews

  • Novy Slide Posted: May 26, 2016 Reviewer: Susan Kachura from Brooklyn, NY Overall: 1 Stars Comfort: 1 Stars Look: 4 Stars
    Horrible fit on this and all fit flops. The straps on FitFlop sandals does not come close to fitting. Also horribly wide. This is the last pair I will order.
  • The Skinny Posted: May 26, 2016 Reviewer: Nancy Niedziela from Wisconsin Overall: 5 Stars Comfort: 5 Stars Look: 5 Stars
    I was excited to finally find a sandal with a strap long enough to fit my high arched feet. Foot bed is extremely comfortable.
  • Lattice Surfa™ Posted: May 26, 2016 Reviewer: Mary Ann Zolecke from Illinois Overall: 5 Stars Comfort: 5 Stars Look: 5 Stars
    Excellent fit and comfort. Fitflops were recommended to me by my foot doctor for comfort and support for my Plantar Fasciitis 4 years ago and I have worn them ever since. I have never had a problem with any style and I own many of them!
  • Trakk™ II Posted: May 26, 2016 Reviewer: Harold Leatherman from Greenville SC Overall: 5 Stars Comfort: 4 Stars Look: 5 Stars
    Get complements all the time. However, it taking a little bit of adjustment due the higher heel, but becoming more comfortable everyday.
  • Rola Posted: May 26, 2016 Reviewer: Lisa Kurtz from Omaha, Ne Overall: 2 Stars Comfort: 3 Stars Look: 3 Stars
    Didn't care for the fit, felt a bit loose. Also didn't care for the narrowness of the main strap across the top of the foot. Needs a bit of a redesign and then would be a great shoe.
  • Surfa Posted: May 25, 2016 Reviewer: from Houston, TX Overall: 5 Stars Comfort: 5 Stars Look: 5 Stars
    These are super cute and super comfortable, kinda retro looking - will be my go to flip flop this summer
  • Lattice Surfa™ Posted: May 24, 2016 Reviewer: from The South Overall: 4 Stars Comfort: 4 Stars Look: 5 Stars
    Very comfortable - love the silver and the gold. The Surfa style is wider than some which is another reason I like them.
  • Lulu Shimmersuede Posted: May 24, 2016 Reviewer: Alison Bungo from Richester NY Overall: 5 Stars Comfort: 5 Stars Look: 5 Stars
    These sandals are the most comfortable sandals ever. If you have feet issues (which I do), these will be the best for you. I have tried cheaper versions but they aren't as cushioned and the arch is supported which is key. I can walk all day in these without the usual pain. They have a pretty shimmer to them too. If you buy, you won't be disappointed! If you wear a half size, order a size down- if you wear 7 1/2 order a 7.
  • Lulu™ Posted: May 24, 2016 Reviewer: Anne Bryson from Southern California Overall: 5 Stars Comfort: 4 Stars Look: 5 Stars
    My first purchase of FitFlops. I originally ordered a 7 based on prior reviews, but found that my true size (8) was the best fit. I like that they look more polished than regular flipflops. They could be easily worn out to dinner on warm nights and I plan to buy more of this brand in the future.
  • Lulu™ Posted: May 24, 2016 Reviewer: Therese Godoy from Croton, NY Overall: 5 Stars Comfort: 5 Stars Look: 5 Stars
    These Fit Flops look good, feel good, and so glad I discovered them. When my ordinary flip flops are just too beachy looking for running around town, I wear my Fit Flops which appear to be more like a sandal. Super comfortable. Be aware that they run large. I am normally size 7.5 and got these in a 6 and they are perfect!!!
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