For Better Not Worse



FOR BETTER (FBNW) is more than just apparel, they are an apparel company that is making an impact in the lives of children suffering from food insecurity in the U.S. For each item purchased by, FOR BETTER NOT WORSE (FBNW) gives a bag of groceries to a child in need in the U.S. These are the children that utilize school subsidized meal programs. FBNW fills the void when school isn't in session such as weekends, holidays, and summer break. The team distributes the bags of groceries to the children at their monthly FBNW Food Drops which they hold at local Boys & Girls Clubs.



FBNW was founded by Patricc Reed a U.S. Marine Corps Veteran who had a desire to create something that would benefit less fortunate children in the U.S. After 15 plus years in the fashion industry, Patricc felt that he needed to do “more,” he wanted to do more than just create cool clothing. FBNW combines his industry experience along with his passion to help children. Reed runs the company with his girlfriend Fiona and a small team of big-hearted individuals that we like to call FBNW Difference Makers.