With Fjällräven, Nature Is Waiting For You
Fjällräven believes that the world is meant to be explored, no matter the conditions.
Don’t let snow, sleet, ice, wind, or challenging terrain stop you — there’s equipment for that.
Based on the principles of functionality, durability and dependability, Fjällräven is constructed to protect you from the most punishing conditions, year after year. And with a commitment to conservation and sustainability, its clothing and gear are made using recycled materials and responsibly-sourced wool and down. Plus, they fund environmental projects to save the Arctic fox, for which the company is named.
There’s something special about the simplicity of being in nature that brings people together, and the video above lets us sense the magic of the wild in winter. Let it inspire you to suit up and head out on your own adventure — nature is waiting for you.