A Happy Zappos Customer Says:

"Dear Business 2.0 Editors, I would like to have you consider doing a story on Zappos.com as a model for on-line business benchmark excellence. They are an on-line shoe retailer. They do everything right! Selling shoes on-line, where you can't try them on first may seem strange, yet every thing this company does is right on the mark! They give honest and very accurate details about the shoe one might purchase. Give pictures from every angle, give customer opinions about that particular shoe, relating to fit, size, comfort, and what other's may have purchased that is similar. They offer immediate returns, (you print out the return label from home) for UPS, and give exemplary phone and personal service to boot! Their prices are exceptional, and this company could outrank any business model on how to serve the customer right the first time, and for every next order they will continue to get. I cannot share enough with you about an "On-Line Gem" that needs to be shared with the world! I only wish I could work for such a great company! Obviously, all the behind the scenes work to get every detail to gel has worked! Thanks for listening. You have a goldmine opportunity in exploring Zappos. Please share with me if I can buy their stock. I want to own a piece of excellence! Kindest Regards, "

Margaret P., Jun 12, 2006

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