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“People may not remember exactly what you did or what you said, but they will always remember how you made them feel” Mabuhay! (Greetings! ) I want to share my thoughts and feelings about Zappos and its culture –though I haven’t experienced it personally. My first encounter about Zappos was when I read an article about it in an online magazine. I then asked myself, can this be true?! --a company whose CEO has the same cubicle just like everyone else! This company must be unique. I then visited your website, followed Zappos on Twitter, Facebook, Blogger, and watched videos on You Tube (by the way, I am a social media enthusiast). From then I was hooked. I immediately emailed Zappos Insights about wanting a copy of your culture book; a good fellow emailed me back and confirmed that I will be receiving a FREE copy. And, last week I finally had IT –delivered through UPS! WOW! Anyways, as your culture book is my basis for this comment, here are my thoughts: After reading it, I am overjoyed and inspired by the entries from everybody --it was like a whole body massage after 24 hours of hard work. To mention a few, Zappos has an amazing culture that translates to different activities and parties in and outside the HQ, community outreach programs, health benefits, superb atmosphere for personal and professional growth plus (my fave). WOW! (again) I am now a VERY HUGE fan (notice the redundancy). Tony (are you really the CEO?! you don't look like one), your mentor must have been Abraham Maslow. Why? Because your company has satisfied the levels of need of every Zapponian according to Maslow's hierarchy. Zappos is empowering every employee like no other. Zapponians feel self-actualized through Zappos culture and that I think what separates Zappos from most if not all other companies. And that explains why everybody feels like a part of something bigger than themselves as well. Now I can say that there are only two companies in the world –Zappos and other companies! More importantly, I want to express my heartfelt gratitude for you being an INSPIRATION to me. In a country where job security and satisfaction is bleak, Zappos culture is like sunshine after the end of the typhoon. I am optimistic though that one day "other companies" will learn from Zappos. Again, thank you. I am also optimistic that sooner rather than later, with the kind of culture that Zappos has, it will open its door to countries outside the U.S. and Canada so that like many of us who have been inspired may feel the “customer service” the Zappos way. By the way (the second time), I am also very excited to read your book debut entitled Delivering Happiness (a bestseller for sure!) Z – Zeal for customer service excellence and sincere A – Appreciation of individuality that translates to P – People empowerment which is P – Powered by service from O –Optimistic, passionate and S – Self-actualized Zapponians. CHEERS and MARAMING SALAMAT! (Thank you so much!) Arnel F.
~ Arnel F., August 24 2010

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Zappos Core Values:

  1. Deliver WOW Through Service
  2. Embrace and Drive Change
  3. Create Fun and A Little Weirdness
  4. Be Adventurous, Creative, and Open-Minded
  5. Pursue Growth and Learning
  6. Build Open and Honest Relationships With Communication
  7. Build a Positive Team and Family Spirit
  8. Do More With Less
  9. Be Passionate and Determined
  10. Be Humble